Marketing and sponsorship news from across iGaming, covering campaigns, brand deals and sports partnerships that show how operators and suppliers fight for attention. From jersey sponsorships and arena naming rights to new creative and channel strategies, this is where iGaming meets marketing budgets.
Betsson has partnered with Mykonos Basketball Club as its official sponsor and naming partner ahead of the new season.
Sports betting brand bwin has been appointed as the official sports betting partner of the National Football League in...
Armenian UFC lightweight Arman Tsarukyan has been named the newest brand ambassador for Aviator, the online crash game developed...
The Interactive Advertising Bureau (IAB Brasil) has published a new guide outlining best practices for online sports betting advertising.
Betsson Group has announced it will become the official naming partner of the Lithuanian Basketball League from the 2025–2026...
Team Vitality signs a multi-year partnership with Stake, making the operator its official partner for the Counter-Strike 2 team.
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