World Cup final shatters US sports betting records
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- Caesars Sportsbook posted handle nearly 65% higher than its previous record for the Spain-Argentina final, its biggest soccer betting event ever.
- BetMGM said the final drew more bets than every 2026 NBA Finals, Stanley Cup Final and March Madness game.
- Individual wagers included a $1.5 million bet on Argentina attributed to Drake and a $1.55 million Polymarket trade against a 3-2 scoreline.
The 2026 FIFA World Cup generated the largest volume of sports betting activity in US history, according to multiple operators, after Spain beat Argentina 1-0 in extra time on July 19 to win the tournament.
The 48-team, 104-match event, held across Mexico, the United States and Canada from June 11 to July 19, produced record handle at Caesars Sportsbook, BetMGM and DraftKings by the time the final whistle blew at MetLife Stadium in New Jersey.
Final delivers record handle
Spain claimed the title after Ferran Torres scored in the 106th minute, breaking a scoreless deadlock through 90 minutes of regulation. Bettors had favored Argentina in both the moneyline and “To Lift the Trophy” markets heading into the match, according to Caesars Sportsbook Head of Soccer Mark Bickerdike.
Mark Bickerdike, Head of Soccer at Caesars Sportsbook, said:
“A home-nation World Cup brought high expectations for engagement and interest. Thankfully, the tournament exceeded even our most optimistic projections, and we saw strong participation across futures, event markets, and our same game parlay product.”
The final alone produced the biggest soccer betting event in Caesars history, with total handle finishing nearly 65% higher than the operator’s previous record game, which was also set earlier in the tournament. Caesars said it set new marks for total handle, total wagers and unique bettors.
At BetMGM, the Spain-Argentina final became the most-bet soccer match in company history in both tickets and handle, overtaking the USA-Belgium Round of 16 clash. Senior Trading Manager Christian Cipollini said the final drew more bets than every 2025 World Series game, every 2026 NBA Finals and Stanley Cup Final game, every 2026 March Madness matchup, and every College Football Playoff game except the championship.
Books turn a profit
The scoreless draw through regulation worked in operators’ favor. Circa Sports Director of Operations Jeff Benson said:
“The futures were good. A great end to a very profitable World Cup.”
SuperBook Vice President John Murray told Fox Sports the combination of a scoreless draw and Spain’s extra-time winner was close to ideal for the book. DraftKings Director of Race & Sports Operations Johnny Avello said handle had tracked well past internal projections throughout the tournament, adding it was likely to finish bigger than March Madness.
Hard Rock Bet Senior Vice President of Sportsbook Neil Walsh said internal data placed the tournament among the largest betting events in US history even before the final kicked off.
Neil Walsh, Senior Vice President of Sportsbook at Hard Rock Bet, said:
“We’re talking the equivalent of 10 Super Bowls. A sport we were once told Americans would not embrace turned into one for the history books. The whole country wanted in.”
Big bets, bigger paydays
Individual wagers underscored the scale of retail interest. A $1.5 million bet on Argentina was attributed to musician Drake, and a $250,000 wager placed June 17 at DraftKings backed Argentina at +850 odds to win the tournament outright, a bet that would have paid $2.125 million had it landed.
On prediction market platform Polymarket, which operates separately from regulated US sportsbooks, one customer placed $1.55 million against the final ending 3-2 in Argentina’s favor, netting $44,772 in profit, and another wagered $318,255 that Lionel Messi would not score twice against Spain, profiting $29,337.
A FanDuel customer built a $2.01 six-leg parlay in February combining NBA, NHL and World Cup futures at odds of +441718, cashing out $4,434.27 once Spain became the parlay’s final live leg.
The tournament’s numbers arrive months after Deutsche Bank’s projected handle of $3.3 billion for the event, a figure operators appear to have cleared comfortably.
Prediction markets also captured a share of tournament wagering. Sportsbooks including Flutter had spent weeks pricing dozens of underdog outcomes across the expanded 48-team field. Attention now turns to the NFL season, with Spain already installed as the leading contender for the 2030 World Cup.
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