Super Group hits $2.2B revenue, up 22% in 2025
Table of contents
- Full-year revenue reached $2.2 billion, up 22% year over year, driven by strong performance across Europe, Africa, APAC, and Canada.
- Monthly average customers exceeded 6.1 million in Q4 2025, a 16% increase from the prior year period.
- Adjusted EBITDA climbed 57% to $560 million for the full year, with 2026 guidance projecting revenue above $2.55 billion.
Super Group, the parent company of Betway and Spin, delivered its strongest annual performance to date in fiscal year 2025, posting full-year revenue of $2.2 billion, which is a 22% increase compared with 2024.
The results reflect the operator’s deliberate exit from the United States market and a strategic pivot toward established regulated regions where it already held a competitive foothold.
Fourth quarter revenue totaled $578.3 million, contributing to a full-year profit before tax of $355.9 million. Q4 profit before tax came in at $95.1 million, even as some late sports results moved in customers’ favor rather than the sportsbook’s.
6.1 million monthly average customers
Customer engagement reached new highs during the period. Super Group recorded 6.1 million monthly average customers in the quarter ending December 31, 2025 — a 16% increase from the same period in 2024. For the full year, average monthly customer numbers rose 17% compared with 2024 levels.
CEO Neal Menashe attributed performance to geographic discipline and the progress made on a key technology deal. He said:
“Despite some unfavorable sports outcomes late in the quarter, Q4 was another record-breaking period for monthly active customers, wagers, and deposits. Importantly, we received the final regulatory approval for the Apricot transaction, paving the way to strengthen our ex-Africa sportsbook technology platform and position the business well for the years ahead.”
Adjusted EBITDA for the full year rose 57% to $560 million, representing a margin of approximately 25%. Fourth quarter adjusted EBITDA reached $139 million, up from $126 million in the comparable prior year period, despite a $2 million charge tied to the US market exit.
Strong balance sheet supports shareholder returns
Super Group ended the year with $513 million in cash, and management used that liquidity to deliver $156 million in shareholder returns over the course of 2025. An additional $125 million special dividend was declared in January 2026 and paid in February.
CFO Alinda van Wyk commented:
“We continue to maintain a strong balance sheet, closing the year with $513 million in cash. This liquidity supported $156 million in shareholder returns in 2025, and an additional $125 million special dividend declared this January and paid in February.”
To further support growth flexibility, Super Group entered into a $100 million senior multi-currency revolving credit facility with Barclays Bank, JP Morgan Chase Bank, and Citibank. The facility carries an interest rate of 1.5% per year and is intended for growth initiatives and general corporate purposes.
Dividend update and 2026 outlook
Management introduced an updated dividend policy targeting at least $0.20 per share annually in 2026, up from a previous level of $0.16. An initial payment of $0.05 per share is scheduled for March.
Guidance for the year ahead reflects continued confidence in the company’s current positioning. Super Group projected full-year 2026 revenue above $2.55 billion and adjusted EBITDA greater than $680 million. Annual financial statements are expected to be published in April 2026.
The Apricot transaction, which received its final regulatory approval during Q4, forms part of a broader technology investment strategy to strengthen Super Group’s sportsbook infrastructure outside Africa.
Leadership sees that deal as foundational to sustaining international expansion over the medium term. For investors and industry observers, the combination of improved profitability, record customer numbers, and a clear capital return framework signals that Super Group’s market refocus is translating directly into financial results.
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