Hub88 partners with ZOOT Studios to deliver instant games portfolio
Table of contents
- Hub88 has signed a partnership with ZOOT Studios, adding over 55 instant games to its aggregation platform.
- The deal marks ZOOT Studios’ first major launch with an aggregator, bringing video game-inspired content to Hub88’s operator network.
- ZOOT’s portfolio includes culturally relevant titles such as Dubai Chocolate Tower, Beer Pong and Sub Crush, with support for FIAT and cryptocurrency.
Hub88 has expanded its content offering through a partnership with ZOOT Studios, a newly launched supplier producing interactive instant games for global markets.
The agreement makes ZOOT’s debut portfolio of more than 55 releases available to Hub88’s operator network. This represents ZOOT Studios’ first distribution deal with an aggregator as the supplier enters the iGaming market.
Video game-inspired instant content
ZOOT Studios specialises in fast-paced instant games built around contemporary trends, social media-driven behaviour and visual design. The portfolio includes titles such as Dubai Chocolate Tower, Beer Pong and Sub Crush, designed to appeal to digital-first players with culturally relevant themes.
The supplier’s catalogue spans multiple instant game categories, including Dice, Crash, Mines, Plinko, Sports, Tower and Arcade formats. All titles support both FIAT and cryptocurrency payments, accommodating operators across different payment infrastructure models.
Hub88’s network will be among the first platforms to access ZOOT Studios’ content, giving the aggregator’s partners early access to the supplier’s video game-inspired releases.
“ZOOT Studios is turning heads by releasing the next generation of instant win entertainment. Their vision to offer operators high-quality content that speaks to modern audiences aligns well with our strategy,” said Jess Inglott, Head of Supplier Relations at Hub88.
“Partnerships like this allow us to deliver value and new levels of player engagement on an even bigger scale.”
Emerging studio strategy
The partnership demonstrates Hub88’s approach to supporting new market entrants alongside established providers. The aggregator’s platform partners with hundreds of suppliers, combining tier-one content with releases from emerging studios.
For ZOOT Studios, the Hub88 agreement provides immediate access to a broad operator base through a single integration. The supplier can distribute its entire portfolio across multiple jurisdictions without establishing individual operator relationships.
“We’re delighted to have Hub88 as our partner. The aggregator’s extensive operator network and high-tech integration capabilities make them a perfect match for our future-facing game portfolio,” said Sean Ryan, CEO at ZOOT Studios.
Instant games growth
The deal reflects growing operator demand for instant game content as an alternative to traditional slots and table games. Instant games typically feature shorter session times and simplified mechanics compared to standard casino products, appealing to players seeking quick-play entertainment.
ZOOT Studios’ focus on trend-driven themes and social media aesthetics positions its content for younger demographics and markets where instant gratification gaming formats perform well. The supplier’s cryptocurrency support also aligns with operator requirements in emerging markets where crypto payments are prevalent.
Hub88’s aggregation model allows operators to add ZOOT’s full portfolio through existing platform integrations, reducing technical implementation timelines. Operators gain access to multiple instant game verticals under a single commercial agreement.
Market positioning
The partnership strengthens Hub88’s instant game offering at a time when aggregators compete to differentiate their content libraries. By securing early access to ZOOT Studios’ releases, Hub88 provides its operator partners with exclusive content during the supplier’s market entry phase.
For ZOOT Studios, launching via an established aggregator accelerates market penetration compared to pursuing direct operator integrations. The supplier benefits from Hub88’s compliance infrastructure, payment processing capabilities and operator relationships across regulated jurisdictions.
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