Flows receives Pennsylvania supplier licence in US push
Table of contents
- Flows has been authorised by the Pennsylvania Gaming Control Board, adding Pennsylvania to existing licences in New Jersey and Michigan.
- The approval covers the company’s full product suite, including Jackpots, FlashWins and scratchcards.
- Flows describes the PGCB process as one of the most thorough in US gaming regulation.
Flows has received supplier authorisation from the Pennsylvania Gaming Control Board (PGCB), expanding the iGaming orchestration platform’s regulatory footprint across the US market.
The approval allows operators active in Pennsylvania to deploy Flows’ full product suite, including Jackpots, FlashWins and scratchcards. Pennsylvania joins New Jersey and Michigan as the states where Flows holds supplier authorisation.
What Flows does
Founded in 2021, Flows is a regulated iGaming orchestration platform that helps operators automate workflows and connect systems without custom coding.
The platform is built around no-code automation, enabling operators to coordinate data, speed up feature deployment and launch real-time mechanics across bonusing, jackpots, leaderboards, retention and player engagement. The company says it has processed billions of events across its platform to date.
PGCB authorisation
The PGCB’s supplier licensing process is widely regarded as one of the more demanding in US gaming regulation. Flows describes the approval as a significant milestone given the rigour of the process, which the company says involves comprehensive compliance requirements.
James King, CEO of Flows, said:
“Securing full authorisation in Pennsylvania is a major milestone for Flows and a strong validation of the platform we have built for regulated iGaming. Very few true B2B technology platforms hold this authorisation, let alone are authorised across Pennsylvania, New Jersey and Michigan. For operators active in these markets, this removes another layer of approval friction and gives them a clearer path to using Flows with confidence.”
King emphasised that the company’s regulatory push reflects a deliberate product strategy rather than a reactive compliance exercise.
King said:
“Regulated iGaming needs more than general purpose automation. It needs orchestration technology that can connect systems, coordinate data and support real-time execution within strict compliance environments. That is exactly why we have invested in regulatory readiness from day one.”
The PGCB approval gives operators in Pennsylvania a clearer path to deploying Flows products. The company says it is prepared to onboard additional US partners as operators plan their 2026 commercial strategies across state-regulated markets.
Pennsylvania is among the more active regulated iGaming states in the US. The PGCB fined BetMGM $100,000 earlier this year over KYC failures, illustrating the compliance expectations operators face in the state.
FanDuel gained multistate poker approval across Michigan, New Jersey and Pennsylvania in April, showing growing commercial activity in the region.
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