Eventus advances global ambassador initiative as search expands to Europe and Asia

Eventus has entered the next phase of its Global Ambassador initiative, with two senior industry leaders already appointed and the search now underway for its Ambassadors from Europe and Asia.

Following the appointments of Margarita Cruz as Americas Ambassador and Geoffrey Muindi (MCIM) as Africa Ambassador, Eventus is now identifying two distinguished leaders to complete its international expansion framework.

The search continues at the 7th Annual SPiCE South Asia, taking place from 23 – 26 March 2026 at Shangri-La Colombo, Sri Lanka, where Eventus will be engaging regional stakeholders while scouting for its Ambassador for Asia.

Building a global alliance for intelligent growth

The initiative is a structured ambassadorial framework designed to support Eventus’ expansion across high-growth gaming markets while strengthening collaboration among regulators, operators, suppliers, investors, and technology partners.

As the global iGaming sector undergoes rapid regulatory modernisation and technological transformation, Eventus International is positioning itself as a convening platform powered by data intelligence, AI-driven engagement, and forward-thinking leadership.

With the Americas and Africa now represented, the addition of Europe and Asia will reinforce Eventus’ presence in two of the world’s most dynamic and strategically significant gaming regions, accelerating cross-border dialogue and knowledge exchange.

The search for Europe and Asia

We are seeking senior leaders who demonstrate:

• Proven executive leadership within regulated gaming markets
• Strong regulatory and institutional relationships
• Expertise in market expansion and localisation strategies
• A commitment to responsible gaming and sustainable growth
• A forward-looking approach to AI integration and omnichannel innovation

This initiative goes beyond representation. Eventus is appointing leaders who shape markets and recognise that long-term industry value requires structure, compliance, innovation, and trust.

A strategic framework for global impact

The Global Ambassador initiative aligns with Eventus’ core pillars:

• Intelligent expansion
• Responsible gaming leadership
• AI-enabled engagement
• Meaningful global partnerships

By combining regional authority with centralised innovation strategy, Eventus aims to elevate industry discourse and strengthen the frameworks shaping the future of regulated gaming.

Two ambassadors have been confirmed.

Two more, representing Europe and Asia, will soon be announced.

The assembly continues.

About Eventus International

Eventus is a global iGaming events and engagement platform connecting industry leaders through intelligent dialogue, AI-driven innovation, and high-impact market collaboration. Through purposeful expansion and responsible gaming advocacy, Eventus is helping shape the future of regulated gaming ecosystems worldwide.

Eventus is not just growing.

It is assembling.